My notes from IAB ALM 2024
Peak inside my notes from the mainstage sessions (most of them) at IAB ALM: Day 2.
Peak inside my notes from the mainstage sessions (most of them) at IAB ALM: Day 2.
“Nothing stays the same for very long,” said new IAB Chair John Halley. “As executives it is our first day of school, every day. It is a gift. Also, it is a total pain in the ass.”
We're still down in Phoenix, AZ with a large contingent of the ad industry's media and finance teams. So no, you won't be getting a copy of your signed scope of work this week.
Checking in from scorching 🔥🌵 Phoenix, Arizona. Over 500 ad industry financial and procurement pros showed up at the ANA Advertising Financial Management Conference.
A lot of talk about a tent, some rotting apples, a luau, and politicians! The AdLingo IAB ALM 2023 recap.
It was a refreshing but different CES this year. Same trends, different attendance.